What Leonardo González Dellán Thinks About Too Fast Expansion

Here are some famous stories about fast food franchises that didn’t hit big in South America. This is how Leonardo González Dellán expectedwhen the fast food business didn’t get the public’s attention.

Baja Fresh

In the early 2000, Baja Fresh became a prey of over-zealous expansion. The fast food restaurant was on a slow and steady path of success until Wendy’s purchased them out in 2002 for a reported $275 million. After that sale, Baja Fresh turned out a fast and large push of national expansion. However, the corporation lost track of its owner’s original business model and centered too much on how to expand as fast as possible. A little over a year later, the same store sales figures began to drop. In 2003, they suffered a 4.6% drop which followed a 6.4% drop in 2004. Despite attempts from Wendy’s to convert the restaurants into a fast food location, there sales continued to decline. In 2006, Wendy’s efforts were a bit too late so they had to sell Baja Fresh to a private investor for only $31 million.

Krispy Kreme

Krispy Kreme Doughnuts used a combination of high quality products and low cost marketing to attract followers. The expansion started slow and visualized stock prices rising high in only some years. They were even enlisted as one of America’s hottest brand by fortune magazine in 2003. This is what Leonardo González Dellán expected for the food business. Unluckily, the company went public and began to expand too much too soon. While appealing to their investors, the company reduced its cult status by opening several locations and licensing donuts to gas stations and grocery stores. Within only few years, several of its franchised units were forced to shut down with the company’s profits intensely dropping.

Boston Market

Whenever an article is written about the hazards franchisors experience during expansion, Boston Market is often included. In 1993, Boston Chicken, which then changed their name to Boston Market, went public and focused more on national expansion. However, the company lost sight of their goal to provide chicken in casual setting and instead focused on increasing their profits. They modified their name to Boston Market and included non-chicken items in their menu to appeal more customers. Eventually, in the later part of the 1990s, the food chain filed for bankruptcy,which was then purchased by McDonalds.

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World’s Most Expensive Dinner For $2 In Cryptocurrency

You owe it to yourself to experience luxury dinner in Sukhumvit every once in a while. Most days, you only eat at fast food restaurants where everything is deep fried. Treat yourself and the family to gourmet 4-course dinner with desert at a rooftop venue with Bangkok’s skyline as the perfect backdrop. Thailand’s world famous street food is taken to next level with a complex blend of spices and flavours.

Last year, World of Diamonds, a Russian diamond company made waves after it announced an offering hailed as the “World’s Most Expensive Dinner.” The dinner which will be held in Singapore has a price tag of $2 million. It will include an 18-course meal that will be prepared by a Michelin-star chef. 10,000 roses, gold-plated and diamond-encrusted chopsticks worth $17,000 will be used for the dinner. A massive personal fireworks show will precede the presentation of a 2.08 carat blue diamond ring that is named after and endorsed by Jane Seymour, a world famous actress and jewellery designer.

However, Ville Oehman purchased the experience and chose to raffle it to the public using crypto currency. For $2, an ordinary person can experience the world’s most expensive dinner. However, the dinner will not include the blue diamond; instead, V Diamond’s which is Oehman’s self-funded company will use an initial coin offering or ICO. This is a typical way to raise funds for ventures involving cryptocurrency without the usual regulations surrounding fundraising.

One million tokens of ICO will be offered by Oehman worth $2 each to constitute a one millionth ownership stake in the 2.08 carat blue diamond ring. One token will be selected at random and the winner will enjoy the luxury dinner and the extravaganza that goes with it. The winner can also expect a 3-night all expenses paid trip for 2 to Singapore with a chauffeured Rolls Royce for transportation and a 3-hour sunset cruise.

Meanwhile, you have another option to the luxury dinner in Singapore through luxury dinner in Sukhumvit that will treat you to authentic Thai cuisine and Asian fusion with wines and cocktails of your choice. The restaurant ambiance is fabulous with an unsurpassable view of Bangkok.

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Vegetarian Ranking Dominated By Asian Cities

The past year has been a challenge for the meat industry because more and more people are shifting to healthier options when it comes to food. This change is sudden and noticeably profitable. There are many industry deals that have proven how keen huge corporations are when it comes to adapting to the changing eating habits of the consumers. One example is the acquisition of Danone SA of the White Wave Foods Co. worth $10.4 billion. One of the recent trends is that millennials in the United States and United Kingdom are consuming more vegetables. It is not a surprise that Asia is following suit with vegetarian cuisine in Chiang Mai gaining more popularity than ever.

According to Proceedings of the National Academy of Sciences, a published study by Marco Springmann, continued consumption of meat can cost the United States a maximum of $289 billion annually. By 2050, it may cost the global market $1.6 trillion. Adapting a plant-based diet can help prevent climate change as well as keep people healthy.

The vegetable movement is starting to gain popularity thus there are now more menu choices all over the globe. With the help of technology, travelers can wander in a new city and find businesses that are offering plant-based menu. If you are not familiar with a city, you can download applications such as VegOut and Veggoagogo t locate restaurants that are serving vegetarian dishes.

The website Tripadvisor compiled reviews from customers regarding vegetarian restaurants around the world and half of the top ranking cities are located in Asia. These countries are Ho Chi Minh City, Taipei, Chiang Mai, Delhi and Seoul which are joined by countries from other continents including New York, London, Portland, Berlin and Prague. The ranking was created using the data found on Tripadvisor’s website.

Majority of Asia follows a Buddhist tradition and its agricultural sector is quite rich thus the countries are able to adapt with this new trend easily. As proof, there is a rise in vegetarian cuisine in Chiang Mai to meet the plant-based diets of the local and tourist alike.

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3 Ways To Determine Bangkok Best Restaurants

A good walk around the busy streets of Bangkok’s commercial district will lead you to a good number of Bangkok best restaurants where you can take a taste of Thailand’s exquisite culture. Aside from restaurants, you will also find a plethora of commercial establishments, bars, nightclubs, shopping malls cafes and other entertainment shops. In general, it is always a field day when in the downtown area of Bangkok.  To fully enjoy the city, take pleasure in their sumptuous dishes from their local and international restaurants but to find the best one, here are some points to check.

Excellent location

A good restaurant is one that you can easily find out of its popularity and also because it is located right at the heart of Bangkok. To easily find the restaurant, search their location online or you can also use your smart phone for local navigation. You can also ask some instructions on how to find the restaurant from your hotel’s front desk officer or from the hotel staff.

Clean and presentable

For a more enjoyable dining experience, look for a Bangkok best restaurants that are clean and with spotless utensils or cutlery. You can tell if the restaurant is properly maintained by its polished furniture, its well-swept floor and by the restaurant’s clean furnishings. The food servers should also be comely and in appropriate working attire. They should also be friendly and knowledgeable on the food items in the menu.

Excellent reviews

Another consideration in selectingBangkok best restaurantsis the feedback of its customers. Before you decide on where you are going to dine, make it a point to read reviews or perhaps check on discussion boards to find out what other customers have to say about the restaurant’s service, food taste, price and its overall ambiance. If you have a prospected restaurant, visit its website to find testimonials. It is also an additional point if the restaurant has been in the business for a good number of years. This could only mean that the restaurant has a strong set of followers and a good reputation for them to last long in the industry.

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Tips To Find Japanese Fine Cuisine In Bangkok

If you are into Japanese food or a Japanese national in Bangkok, chances are, you will look for a restaurant that offers Japanese fine cuisine in Bangkok to satisfy your cravings. To find an authentic Japanese restaurant around Bangkok, here are some suggestions.

Surf the internet

Most information can be found on the internet and that includes where you can have a Japanese fine dining experience in Bangkok. You can just utilize your preferred search engine and type in your location in Bangkok so for the results to give you Japanese restaurants within the vicinity. You might also want to check on forums and discussion boards to find suggested Japanese restaurants in Thailand. To guide you with your choices, read customer feedback and testimonials.

Check on blogsites

You can also find excellent Japanese fine cuisine in Bangkok by searching and reading blogsites that tackles food and experiences in Thailand.Blogs are excellent sources of information because aside from getting reviews about the food and services of a particular restaurant, you also get other essential info such as its location, how to get there, the restaurant’s specialties and even show photos of the restaurant and its dishes.

Check on travel magazines

Another proven and tested way to find a Japanese restaurant in a particular area is by checking its local magazines and even those magazines that you find in airplanes bound for Thailand. They usually provide information about restaurants and must-try and must-go places of a particular country to where the plane is headed. At the airport, you can also find pamphlets and flyers from Thailand’s tourism agency with information on exquisite cafes and restaurants that you should try in Thailand.

Get info from the locals

One of the best sources of information when it comes to finding Japanese fine cuisine in Bangkok are the locals of Thailand.  For one, they are knowledgeable of the area so they know exactly where you can find the type of restaurant that you are looking for. Ask the front desk officer of your hotel or the hotel staff for information.

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Tips To Find Japanese Fine Cuisine In Bangkok

If you are into Japanese food or a Japanese national in Bangkok, chances are, you will look for a restaurant that offers Japanese fine cuisine in Bangkok to satisfy your cravings. To find an authentic Japanese restaurant around Bangkok, here are some suggestions.

Surf the internet

Most information can be found on the internet and that includes where you can have a Japanese fine dining experience in Bangkok. You can just utilize your preferred search engine and type in your location in Bangkok so for the results to give you Japanese restaurants within the vicinity. You might also want to check on forums and discussion boards to find suggested Japanese restaurants in Thailand. To guide you with your choices, read customer feedback and testimonials.

Check on blogsites

You can also find excellent Japanese fine cuisine in Bangkok by searching and reading blogsites that tackles food and experiences in Thailand.Blogs are excellent sources of information because aside from getting reviews about the food and services of a particular restaurant, you also get other essential info such as its location, how to get there, the restaurant’s specialties and even show photos of the restaurant and its dishes.

Check on travel magazines

Another proven and tested way to find a Japanese restaurant in a particular area is by checking its local magazines and even those magazines that you find in airplanes bound for Thailand. They usually provide information about restaurants and must-try and must-go places of a particular country to where the plane is headed. At the airport, you can also find pamphlets and flyers from Thailand’s tourism agency with information on exquisite cafes and restaurants that you should try in Thailand.

Get info from the locals

One of the best sources of information when it comes to finding Japanese fine cuisine in Bangkok are the locals of Thailand.  For one, they are knowledgeable of the area so they know exactly where you can find the type of restaurant that you are looking for. Ask the front desk officer of your hotel or the hotel staff for information.

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